ST. GEORGE — Most McDonald’s restaurants throughout Utah – including St. George – have rolled out a new Quarter Pounder hamburger. It’s basically the same as the old Quarter Pounder but with one major change: The frozen beef patties formerly used for the Quarter Pounder and Signature Crafted Recipe burgers are being replaced with fresh beef, cooked when ordered.
The fresh beef burgers are now available across approximately 3,500 restaurants in select markets, including 120 McDonald’s restaurants in Utah, and will expand to all participating restaurants in the contiguous U.S. by early May.
“The switch to fresh beef quarter-pound burgers is the most significant change to our system and restaurant operations since All Day Breakfast (in 2015),” McDonald’s USA President Chris Kempczinski said in a press release.
Utah is one of the first markets McDonald’s restaurants chose to roll out the fresh beef hamburgers. The change has been made at all Utah restaurants except those in Kanab and Moab, which are served by a different distributor.
“As a franchisee and business owner, I could not be more excited for this change and am proud to be part of an organization that is evolving its business with its customers,” Dave Parrish, a McDonald’s owner operator in the St. George area said. “We have been listening to our customers and evolving our business to build a better McDonald’s. We are proud to bring our customers a hotter and juicier quarter-pound burger at the speed and convenience they expect from us.”
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Should I feel good about this or not?
Define “fresh beef!” Are they talking about going out to the south forty and killing and processing their own meat? Or are they talking about getting meat from their supplier that hasn’t been frozen?
I believe that the meat that was frozen right after packing, and being kept frozen until it reaches the end store is much safer than the so called “fresh” meat.
If you eat at McDonalds, why do you care?
Maybe they mean they’ll actually use real beef and not parts of the cow that were not meant to be eaten– the types of things they usually make into dog and cat food at rendering plants. Wouldn’t that be nice? If you people knew what you were actually eating in a mickey d’s burger you may never eat one again.
What is not meant to be eaten? That is your limited cultural and westerner view. Much of the world does not waste parts of a kill and finds a way to use it.
brains, eyes, intestine, misc internal organs, spinal tissue, etc– all these ground into a fine paste, plus pulverized bone. It isn’t so much that it can’t be eaten, but it sure as hell isn’t what you want in a burger, clowngirl.
For what it’s worth, my former father in law was a Federal meat inspector—and McDonalds was the only fast food chain he’d eat at.
Well am I not surprised that the Prophet Bob is a fast food franchise expert as well ! ha ha.